DESIGNER

Logic driven by design | Human centred by heart

Logic driven by design Human centred by heart

Impact

↑ 43% Task completion rate

↑ 17% User satisfaction

↓ 9% Time spent on key tasks

I translate complex back-end logic into efficient global workflows. At EF, I navigate technical constraints to craft design system patterns and internal tools that employees actually want to use.

Projects

Website building tool

Achieved a 43% increase in key task completion rate by redesigning the controls panel

Website building tool

Achieved a 43% increase in key task completion rate by redesigning the controls panel

Website building tool

Achieved a 43% increase in key task completion rate by redesigning the controls panel

Tour director platform

Transformed pre-tour resources for 37.5% faster onboarding and saving ~2,500 hours of staff labour

Tour director platform

Transformed pre-tour resources for 37.5% faster onboarding and saving ~2,500 hours of staff labour

Tour director platform

Transformed pre-tour resources for 37.5% faster onboarding and saving ~2,500 hours of staff labour

Language learning app

Designing a language app from the ground up to create a more engaging vocabulary practice experience

Language learning app

Designing a language app from the ground up to create a more engaging vocabulary practice experience

Language learning app

Designing a language app from the ground up to create a more engaging vocabulary practice experience

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INTERNAL TOOLS
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GLOBAL SCALE
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DESIGN SYSTEMS

PROFILE

systems thinker · collaborator · data informed · empathy driven · lifelong learner · storyteller · proactive · pragmatic

CORE STRENGTHS

Owning the entire process

Resolving costly issues

Aligning diverse teams

Connecting design to ROI

PROFILE

systems thinker · collaborator · data informed · empathy driven · lifelong learner · storyteller · proactive · pragmatic

CORE STRENGTHS

Owning the entire process

Resolving costly issues

Aligning diverse teams

Connecting design to ROI

Testimonials

What I valued most is how smooth and enjoyable it was to work with her. She is a talented UX/UI designer and a great collaborator, and I would be more than happy to work with her again anytime.

— UX Lead @ Siemens

What I valued most is how smooth and enjoyable it was to work with her. She is a talented UX/UI designer and a great collaborator, and I would be more than happy to work with her again anytime.

— UX Lead @ Siemens

What I valued most is how smooth and enjoyable it was to work with her. She is a talented UX/UI designer and a great collaborator, and I would be more than happy to work with her again anytime.

— UX Lead @ Siemens

Yoana impressed me with her initiative and thoughtful approach. She digs to understand the real problems. One of our most significant projects began thanks to her insightful observations.

— Product Owener @ EF

Yoana impressed me with her initiative and thoughtful approach. She digs to understand the real problems. One of our most significant projects began thanks to her insightful observations.

— Product Owener @ EF

Yoana impressed me with her initiative and thoughtful approach. She digs to understand the real problems. One of our most significant projects began thanks to her insightful observations.

— Product Owener @ EF

Yoana understood really difficult concepts of our code base and fixed the usability of the interface. I appreciate how she constantly involved the stakeholders and theteam during the whole process.

— Frontend Engineer @ EF

Yoana understood really difficult concepts of our code base and fixed the usability of the interface. I appreciate how she constantly involved the stakeholders and theteam during the whole process.

— Frontend Engineer @ EF

Yoana understood really difficult concepts of our code base and fixed the usability of the interface. I appreciate how she constantly involved the stakeholders and theteam during the whole process.

— Frontend Engineer @ EF

Yoana is easy to work with, approachable, and curious. She understand the technical challenges and designs with clear goals in mind. I would love to work with her again.

— Technical Architect @ EF

Yoana is easy to work with, approachable, and curious. She understand the technical challenges and designs with clear goals in mind. I would love to work with her again.

— Technical Architect @ EF

I’m lucky to work with Yoana. She’s very process-oriented and always focused on measurable results, and I especially value how she breaks big, complex problems into clear, manageable steps and delivers on time. She consistently asks how we can make things more user-centric, which keeps the team focused on what really matters. A true asset to our team and a great colleague to work with every day!

— Director of UX @ EF