Hello there, I’m Yoana
Product Designer specialising in scalable B2B infrastructure and tools. Partnering with teams to transform complex systems into intuitive solutions, delivering consistent, personalised experiences and operational efficiency.
Product Designer specialising in scalable B2B infrastructure and tools. Partnering with teams to transform complex systems into intuitive solutions, delivering consistent, personalised experiences and operational efficiency.




ABOUT
ABOUT
systems thinker · collaborator · data informed · empathy driven · lifelong learner · storyteller · proactive · pragmatic
systems thinker · collaborator · data informed · empathy driven · lifelong learner · storyteller · proactive · pragmatic
CORE STRENGTHS
Owning the entire process
Resolving costly issues
Aligning diverse teams
Connecting design to ROI
Projects
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DON’T TAKE MY WORD FOR IT
·
DON’T TAKE MY WORD FOR IT
Thank you for being such a curious mind, always willing to learn and get feedback!
I really appreciate working with you.
– UX Lead @ EF Education First
Thank you for being such a curious mind, always willing to learn and get feedback!
I really appreciate working with you.
– UX Lead @ EF Education First
Yoana always had insightful questions... that have made me think through problems in different ways.
- Product Designer @ Yum! Brands
Yoana always had insightful questions... that have made me think through problems in different ways.
- Product Designer @ Yum! Brands
Yoana worked very hard and met all the deadlines, which was very impressive. Her knowledge and help made our process much better and helped the project succeed. She also had a great attitude and is very nice to work with. Her positive attitude and teamwork made the project enjoyable and productive.
– Knowledge & Process Specialist @ EF Education First
Yoana worked very hard and met all the deadlines, which was very impressive. Her knowledge and help made our process much better and helped the project succeed. She also had a great attitude and is very nice to work with. Her positive attitude and teamwork made the project enjoyable and productive.
– Knowledge & Process Specialist @ EF Education First
It was great working with Yoana! She is easy to work with, approachable, and curious. She understand the challenges and design with clear goals in mind. I would love to work with her again, hopefully on larger projects.
– Technical Architect @ EF Education First
It was great working with Yoana! She is easy to work with, approachable, and curious. She understand the challenges and design with clear goals in mind. I would love to work with her again, hopefully on larger projects.
– Technical Architect @ EF Education First
Yoana has been nothing but professional, delivering what’s expected on time. She is very process driven and also not afraid of questioning things, which are strengths and great contributions to the team.
– Senior UX Designer @ EF Education First
Yoana has been nothing but professional, delivering what’s expected on time. She is very process driven and also not afraid of questioning things, which are strengths and great contributions to the team.
– Senior UX Designer @ EF Education First
Yoana has been my go to when I was stuck with something. Sneaking into her case studies (sorry yoana 😂), but thank you!
– Photographer @ NA-KD.com
Yoana has been my go to when I was stuck with something. Sneaking into her case studies (sorry yoana 😂), but thank you!
– Photographer @ NA-KD.com

Thank you for being such a curious mind, always willing to learn and get feedback!
I really appreciate working with you.
– UX Lead @ EF Education First
Yoana always had insightful questions... that have made me think through problems in different ways.
- Product Designer @ Yum! Brands
Yoana worked very hard and met all the deadlines, which was very impressive. Her knowledge and help made our process much better and helped the project succeed. She also had a great attitude and is very nice to work with. Her positive attitude and teamwork made the project enjoyable and productive.
– Knowledge & Process Specialist @ EF Education First
It was great working with Yoana! She is easy to work with, approachable, and curious. She understand the challenges and design with clear goals in mind. I would love to work with her again, hopefully on larger projects.
– Technical Architect @ EF Education First
Yoana has been nothing but professional, delivering what’s expected on time. She is very process driven and also not afraid of questioning things, which are strengths and great contributions to the team.
– Senior UX Designer @ EF Education First
Yoana has been my go to when I was stuck with something. Sneaking into her case studies (sorry yoana 😂), but thank you!
– Photographer @ NA-KD.com

Hello there, I’m Yoana
Product Designer specialising in scalable B2B infrastructure and tools. Partners with teams to transform complex systems into intuitive solutions, delivering consistent, personalised experiences and operational efficiency.





